7-Eleveniscountingondifferenttypesoftechnologytodrivesales.AstoreinRockwall,Texasistestingawirelesscomputersystemthatletsworkersuseatouchscreendevicetoplaceordersandmanageinventory.TheV-comkiosks,beefed-upautomatedtellermachines,havealsobeeninstalledinabout1,000U.S.7-Elevens.Itsellscarinsuranceormakeswiretransfers.
7-11便利店將應用多種科技加強銷售服務。美國德州羅克沃爾的分店試用一個無線電腦系統，店員只要用輕觸式儀器就可訂貨、點貨。7-11又在美國1,000間分店安裝「V-com售貨亭」。這其實是一部強化版自動櫃員機，顧客可在此買汽車保險或進行電匯。